What is Fresh Foam?
The introduction of midsole cushioning is the single most important development in the history of performance footwear. It is the difference between strain and impact being absorbed by nothing but a thin rubber sole, and the modern athletic shoe. The first technological breakthrough in this field was foam, which remains the industry standard to this day. Simply put, Fresh Foam represents a revolutionary advancement in the material that cushions the high impact foot strikes that occur on roads, tracks, courts, and fields everywhere. Informed by 3D motion captured pressure mapping and force application data gathered from real athletes, Fresh Foam is softness quantified. Convex and concave geometric structures are utilized within the midsole and sidewall, to optimize the balance between cushioning and stability, offering a pinnacle experience across the widest population of users.
The New Fresh Foam 1080v12
The Perfect Shoe
Designed to cushion every step, every trail, every kilometre, Fresh Foam X is New Balance’s premium collection of ultra-cush, cloud-like running shoes. The Fresh Foam X range has been engineered to help runners go further, providing a versatile and durable shoe for everyone from seasoned pros to newcomers to sport. Not sure which Fresh Foam shoe is right for you? Check out this handy guide to New Balance’s Fresh Foam range.
high mileage runners
runs to tempo runs
walking or heading to the gym
including long runs and easy runs
counterparts, with added zonal support and breathability
including short, sharp runs or longer runs
Behind the design: Fresh Foam X 880v12
"880v12 was an incredible opportunity to bring ultimate cushion and comfort to reimagine our workhorse daily trainer. This is the 12th version of the 880 and our best version yet! We delivered a layer of Fresh Foam X closer to the foot for a better step in and softness at impact and paired it with an energetic foam at the forefoot for toe off. An engineered mesh provides a soft and breathable fit that just melts around the foot.” - Paul Zielinski, Product Manager