IMUGI

Silky smooth electronic R&B duo. Navigating themes of belonging, culture and self-awareness through nonchalant, charismatic vocals over a haze of synth-driven production.

Episode 1 - A Dragon is Born


Imugi may represent a Korean serpent that's fallen from the sky whilst aiming for the heavens, but they've definitely landed on a good thing. Their sound is effortlessly smooth yet carries weight well beyond their years. Themes and motifs of cultural identity, sex, colour and creed run deep throughout their work. While lead singer Yery ruminates on what it means to be a woman of colour in this post-colonial country, Carl's beats provide a sonic landscape which feels intimate yet expansive.

Behind the scenes

K2K

Producer, DJ and event promoter Katherine Anderson (K2K) burst onto the scene in 2015 after being picked to attend the Red Bull Music Academy. In the years following, she's DJ'd countless festivals and clubs while producing and releasing some huge techno tracks.

EPISODE 2 - MUSIC MADE BETTER

A strong creative vision, high standards, and no corner-cutting are all essential to be able to pull off the ‘perfect' music event. Her sharp attention to detail and continuous strive for perfection keeps K2K pushing the envelope with both her music and unique events that she curates. K2K has amassed a diverse following of open-minded music revellers who are striving to shift the societal norms that traditionally exist within the DJ and promoter space. Discover her journey and how she's going beyond DJ'ing and producing to help create safer environments and communities for women, trans and non-binary people.

Behind the scenes

POETIK

As the son of a Samoan music legend, Poetik – also known as Ventry Parker – grew up with music on his mind. Bouncing from city to city, he soaked up experiences that cemented a powerful work ethic and deeper connection with his family.

PERSISTENCE RUNS IN THE FAMILY | EP 3: PART 1 - POETIK



As the son of a Samoan music legend, POETIK - also known as Ventry Parker - grew up with music on his mind. He had front row seats to his father's career and saw what it takes to make it in the music industry. His lyrics and attitude are inspired by his diverse upbringing across multiple countries and cultures. POETIK's albums have all soared up the New Zealand charts and his raw raps have seen him establish a global fan base and music family.

Behind the scenes

DIRTY

When almost everyone in your family is signing record deals, headlining stadium shows, or directing TV commercials, it's only natural you'd find your own way to express your creativity. For Manu "Dirty" Walters, rap is the vessel that helped him unlock his identity and release his creative spark. From the embers of his first rap crew, Supervillains, a partnership spawned with producer Eden Jouaval (Eno) to form Eno x Dirty - a gritty and raw rap duo with a knack for telling candid stories of life in inner city Auckland.

IDENTITY RUNS IN THE FAMILY | EP 3: PART 2 – DIRTY



When almost everyone in your family is signing record deals, headlining stadium shows, or directing TV commercials, it's only natural you'd find your own way to express your creativity. For Manu "Dirty" Walters, rap is the vessel that helped him unlock his identity and release his creative spark. From the embers of his first rap crew, Supervillains, a partnership spawned with producer Eden Jouaval (Eno) to form Eno x Dirty - a gritty and raw rap duo with a knack for telling candid stories of life in inner city Auckland.

Behind the scenes

ANNABEL LIDDELL

As front-woman of Miss June, Annabel Liddell exudes a carefree charisma that has captivated audiences across the country. Thanks to a solid grounding from her mother and grandmother the punk-rocker has proven doubters wrong, by graduating from med school while also releasing a number of highly acclaimed albums.

EMPOWERMENT RUNS IN THE FAMILY | EP 3: PART 3 – ANNABEL LIDDELL



Tell Annabel Liddell what she can't do, and she'll undoubtedly prove you wrong. She was told she couldn't tackle both music and medicine - 7 years later she's a graduate of Auckland Med School while topping the charts as a punk artist. She's a walking paradox when it comes to stereotypes. Her warm, caring, and approachable demeanour is juxtaposed by a charismatic and rebellious nonchalance while on stage. She's been playing music since forever, and at this rate, she's got a huge career ahead of her.

Behind the scenes

TOM
SCOTT

Tom Scott’s illustrious career has spanned multiple monikers, bands and backdrops. From his early days in Homebrew, to @Peace, Average Rap Band and most recently Avantdale Bowling Club; each incarnation bringing with it a fresh sound and pushing the boundaries of NZ hip hop.

PURPOSE RUNS IN THE FAMILY | EP 3: PART 4 - TOM SCOTT



As one of New Zealand’s most provocative musicians in his early years, Tom’s rise through the ranks of Kiwi Hip-Hop to homegrown hero has seen him traverse every genre, flow, and feel, to eventually arrive at his critically acclaimed and award-winning album Avantdale Bowling Club. But even after awards and fame, he still vehemently refers to the birth of his son Quincy as his magnum opus. It’s clear to see, Quincy has sparked a new chapter in his life and where there may once have been debauchery and disdain, there seems now to be a sense of purpose and perspective, manifested in an all-new level of drive and the creation of his new YGB record label.

Behind the scenes

new balance music grant

We're currently taking submissions from up and coming artists who need a helping hand

Have you got demo's that need to be fully realised? Need a local legend to help divine your next move? Got a vision for your next visual masterpiece? Or do you just need that new piece of kit to finish off your performance setup?

APPLY HERE

Grant Winner

Q1
OSQOR

OSQAR is a 20-year-old Auckland, New Zealand based producer, singer, and songwriter. He first started out playing drums in an Indie/Rock band, throughout his high schooling years he stumbled across electronic music and production this is where the vision for OSQAR started.

His newest single, "Day By Day", is an electronic pop tune that dives deep into the modern world and searches for those struggling and confused whilst journeying through this mad world. 

In 2018 OSQAR released “Let Me Be Your Weekend”, a hooky pop track conceals an of unrequited love. Where one person is all in - wanting to devote every weekend to that other person, however that sentiment is not mutual.

Instagram Spotify Apple Music SoundCloud

Grant Winner

Q2
The Response

Andrew and Victoria Knopp are the duo that make up New Zealand based indie-pop act, The Response. Their dynamic live show has allowed the duo to share the stage with such acts as Baio (of Vampire Weekend fame), Deep Sea Diver (Seattle), Big Scary (Australia) and Kate Boy (Sweden).

After releasing their third full length album ‘North of Nowhere’ in 2014 the pair packed a suit case and headed for Canada where they released a number of singles including ‘You Wanted to Go’ and ‘Hours’.

Now back in New Zealand, The Response are excited to announce the release of their new EP on November 17. The 'What Are You Waiting For?' EP has been produced independently, with all duties undertaken by the resourceful pair.

Instagram Spotify Apple Music SoundCloud

Grant Winner

Q3
Coming Soon

 

 

 

Grant Winner

Q4
Coming Soon

 

 

 

Custom prize packs can include

INDUSTRY
EXPERTS

Mentoring

Songwriting

Collabs

STUDIO
SESSIONS

Studio Time

Mixing

Mastering

CREATIVE
COLLATERAL

Music video

Press photos

Branding / Graphic Design

MUSIC
EQUIPMENT

Instruments

Studio Equipment

Software Packages

We've got 4 sponsorship packages up for grabs throughout 2019. If you are one of the successful applicants of the NEW BALANCE MUSIC GRANT you'll receive a custom prize pack tailored to your specific needs. Whether that's a week of studio-time at Roundhead, a new video and press photos, mentoring from leading industry experts, new equipment or a combination of all of these - we at New Balance want to help you out. Let us know where you're at in your musical journey via our application form here, explaining why you deserve sponsorship and what you need, and we'll customize the perfect pack to bolster your creative output.

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apply here

ARE YOU A BEAT MAKER LOOKING FOR SOME STUDIO TIME TO EQ & MASTER YOUR MAGIC? SONGWRITER NEEDING SOME VOCAL TIPS? FUNDING AND DIRECTION FOR YOUR NEXT VIDEO CLIP? A MIDI CONTROLLER, MPC OR LATEST SOFTWARE UPGRADE? TELL US WHAT YOUR IDEAL PRIZE PACK IS?

If you would like to be considered for the New Balance music grant please fill out the form with the relevant information, links and contact details.

All submissions will be reviewed quarterly. 4 artists throughout the year will be selected for funding. The rest will remain in consideration for future projects.

Only one entry per artist will be considered so no need to submit multiple entries.

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